The year 2020 was a challenging year for many industries due to the global COVID-19 pandemic, and the online gambling industry was no exception. Besides the challenges, the sector grew, with the worldwide market projected to be valued roughly $66 billion.
One of the significant trends in 2020 was the increasing popularity of mobile gambling. With more people staying at home due to lockdowns and social distancing measures, mobile gambling provided a convenient and accessible way for people to enjoy their favorite games. Many online casinos began to focus more on mobile optimization, offering mobile apps and optimized websites to provide the best possible mobile gambling experience.
Another trend in 2020 was the continued use of innovative technologies like artificial intelligence (AI) and machine learning (ML). These technologies were used to improve game design, personalize the gambling experience, and optimize marketing campaigns. For example, AI-powered chatbots were used to provide customer support and answer frequently asked questions.
In terms of game design, 2020 saw a continued focus on creativity and innovation. NetEnt’s Street Fighter II slot game, for example, featured a unique arcade-style bonus game, while Play’n GO’s Rich Wilde and the Shield of Athena offered a range of innovative bonus features.
The year 2020 saw a number of significant regulatory changes. In the United States, several new states legalized sports betting. Online gambling was legalized in more states across the country.
Overall, 2020 was a year of growth and innovation in the online gambling industry. Despite the challenges posed by the pandemic. The industry was well-positioned for future success with a continuous focus on mobile optimization, novel technology, and game design. As well as a commitment to responsible gambling practices and regulation.
